Search Results: Gael GarcĂ­a Bernal

  • ARTS AND CULTURE

    How an advertiser toppled a dictator

    • Tim Kroenert
    • 18 April 2013

    Pinochet's supporters are, with good reason, banking on the populace's fear and willingness to maintain the status quo. Enter brash young advertising executive René Saavedra. His rusted-on socialist colleagues are at first aghast but gradually persuaded by his conviction that rather than wallowing in negativity, they should be selling optimism.

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