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Keywords: President Obama

  • AUSTRALIA

    Psychology of the PM's Obama critique

    • Gill Straker-Bryce
    • 27 February 2007
    1 Comment

    Association is the mechanism used by the advertising industry to sell its products, and we are all susceptible to its influence. We need to understand the psychological processes that inform us as we come to judge not only parties and policies, but individual politicians.

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